Infinix Mobility launches the ‘Flagship killer” Infinix Zero 2 in the Kenyan Market

Nairobi, Monday 13thJuly, 2015 – Leading Smartphone and tablet manufacturer Infinix Mobility and online store jumia.co.ke  have today launched a premium smartphone device - Infinix X509(Zero2) into the Kenyan market. Coming in the wake of a successful launch of the revolutionary Infinix Hot Note (X551), which continues to gain popularity among users owing to its long – lasting battery, the Infinix Zero2 (X509) promises an even better experience, coupled with a classy design that connotes style and class.

The Zero2 device is set to fulfil aspirations of young entrepreneurs, professionals and even students looking to enjoy quality, by delivering great functionality and style at an incredibly affordable price. The Infinix X509 device has been carefully designed to meet both the social and productivity needs this market segment and further sets out to benchmark the quality of affordable, yet trendy, smartphones available in the Kenyan market today.

Announcing the launch, Infinix Mobility Co-Founder and Managing Director Mr. Benjamin Jiang said the Infinix X509 Zero2 device presents yet another opportunity for Kenyans to experience futuristic technology and cutting edge innovation from Infinix Mobility. 
Mr. Jiang said: “We acknowledge Kenya’s agility in mobile innovation and we are keen to grow our presence in this market with a view of giving the young people in Kenya a device that will deliver to them the best experience and even spur their creative imagination.”
“Today’s launch of the Zero2 Device is a significant milestone for us as Infinix Mobility, as we continue to develop great devices that are aimed at addressing the growing demands of this dynamic population,” he added.
Infinix Mobility Head of Marketing Mr. Peter Zhou remarking on the launch said the company is committed to providing affordable devices through the factory-to-consumer model, which reduces channel costs hence making the devices more affordable than most competing brands.
“Putting a quality smartphone in the hands of every deserving user is our key motivation.  Through the factory-to-consumer model, we are powerfully improving lives by providing devices that enhance productivity,” said Mr. Zhou.
The Infinix Zero 2 is a powerful premium device equipped with exciting specifications including Super Amoled HD screen, Corning gorilla glass 3 with 0.55mm thickness, which enhances touch screen fluidity, as well as a 2GB RAM and Octa Core 2.0 GHz processor.
The sleek device is also designed with a Kevlar back cover that is ultra-strong, light, flexible, 5 times stronger (yet lighter) than steel. The net weight in hand is approximately 118g making it a beautifully packaged companion, which feels perfect in the palm of your hand.
The phone’s screen measures 5.0” with a HD Samsung super Amoled Screen Resolution, 165k colours displayed, 1280 x 720 HD resolution and a dimensions measuring 6.7 mm thickness –118g which makes it light, easy and fun to handle.
Other features of the phone include a 13MP + 5 MP camera with 85 degree wider angle and F 2.0 aperture which admits more light into the sensor to make for sharp and bright pictures.
The X509 will be available at the start through e-commerce website http://www.jumia.co.ke/beginning July 13 2015 and will retail at an introductory price of Ksh19, 999.
According to Mr. Jiang, Infinix Mobility remains keen on growing its market share in Kenya, pegging on its unique attributes and affordability of its devices.

“We want our customers to enjoy technology and benefit from it at the same time. It is through this achievement that will grow our brand because we will not have to convince them to buy, we want them to buy because it’s worth it” he said.  

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