Nairobi, August 30th 2016 – New York Times and #1 Wall Street Journal bestselling author of The Speed of Trust Stephen M. R. Covey hosted over 100 business ledaders on a seminar on trust at a time when the country is facing low trust levels.
“In today’s low-trust world, trust is the new currency of our global economy.” said Stephen M. R. Covey. “It is the foundational driver for an organization’s sustained success. A loss of trust will not only damage internal and external relationships, it will also dramatically affect the speed at which you can move and the cost of everything. On the other hand, the dividends of high trust are tangible and real and they translate into economic advantage.”
“Most significantly,” Covey said, “trust is a learnable competency, a tangible asset you can get good at creating. This is true for both leaders and organizations. If a company can deliberately create trust as a competency, it will have a stronger competitive edge, grow its market share, and gain and maintain the loyalty of employees, customers, partners and constituents.”
Research shows that high-trust organizations return three times the total return to shareholders than organizations with low trust. And, high-trust schools are three-and-one-half times more likely to raise test scores than low-trust schools.
On tour, Covey will present the business case for trust and dispel the myth that trust is a soft, social virtue, but a hard-edged economic driver. He will give attendees a greater vision of trust as a measurable, strategic advantage as well as share the behaviors and tools common to all high-trust leaders around the world. He will also teach how to extend “Smart Trust,” even in environments where risk exists.
The sought - after and compelling keynote speaker is the bestselling author of The Speed of Trust, a groundbreaking and paradigm-shifting book that challenges our age-old assumption that trust is merely a soft, social virtue and instead demonstrates that trust is a hard-edged, economic driver - a learnable and measurable skill that makes organizations more profitable, people more promotable, and relationships more energizing. He advocates that nothing is as fast as the speed of trust and that the ability to establish, grow, extend, and restore trust with all stakeholders is the critical leadership competency of the new global economy.
"At Raiser, we are thrilled to bring Stephen M.R. Covey to our Speed of Trust forums where he will share his informed, practical approach to real-time issues that affect the audiences immediate and long-term performance. He will give attendees a greater vision of trust as a measurable, strategic advantage as well as share the behaviors and tools common to all high-trust leaders around the world,” said Mr. Ian Ng’ethe, Chief Executive Officer of Raiser Resource Group.
The 2016 Edelman Trust Barometer revealed that there is a 12 percent trust gap between the informed public and mass population, driven by income inequality and divergent expectations of the future. This implies that the inequality will bring about a number of consequences such as the rise of populist politicians, the blocking of innovation and the onset of protectionism and nativism?
Other key findings from the 2016 Edelman Trust Barometer include:
- 78 percent of respondents said they trusted their family and friends on social networking sites more than CEOs
- Respondents want to see a shift in CEO focus from short-term results and lobbying to job creation (49 percent) and positive long-term impact (57 percent). They want business leaders more visible in discussions of income inequality and public policy (80 percent).
- Despite an increase of one point to 42 percent globally, government remains the least trusted institution for the fifth year running.
- Globally, family-owned companies (66 percent) remain most trusted, trailed by public (52 percent) and state-owned (46 percent) businesses.
- For the fifth consecutive year, search engines (63 percent) and traditional media (58 percent) remain the two most trusted sources for general news and information. Online media jumped 8 points to 53 percent and is now the third most trusted source, followed by owned media, which is up 3 points to 46 percent and social media (44 percent).
“Trust is the foundational driver for an organization’s sustained success. It is for this reason that organizations that have created trust as a competency, have a stronger competitive edge, notice a growth in market share, and have the loyalty of their employees, customers and partners,” added Mr. Ng’ethe.
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